Product 19
Not to be confused with Soylent Green or Ubik, Product 19 is a cereal from Kellogg’s that was conceived in the 1960s as a healthy competitor for Total. Apparently the copywriter had one of the largest “fuck it” moments in the history of his trade and named the 19th product pushed through his office in 1967 exactly that. No, really. Though still being produced, Product 19 is being discontinued by grocers, thus providing the scifi/surreal (ce-real?) cart you see above.
I have to admit, I’m a Product 19 user. I used to be able to buy it anywhere. Now, it’s Wegman’s and (I just found out) Mall-Wart. I usually have 3 or 4 boxes on hand and buy several when I drop to 2.
Help me.
I LOVE that the Wikipedia page links to other cereals, especially the one called “Cruncheroos.”
Haha! Awesome. I may have to have you bring me a sample because I’m really curious about what it tastes like. And I secretly love the name.